Amazon Seller Accounting and Bookkeeping Guide
Accounting and bookkeeping are essential components of running a successful Amazon business. Proper financial management helps you understand your profitability, comply with tax regulations, and make data-driven decisions. Here’s a comprehensive guide tailored for Amazon sellers:
1. Understanding the Basics of Amazon Accounting
Key Accounting Concepts:
- Revenue: Sales income generated from Amazon.
- Cost of Goods Sold (COGS): Costs directly associated with the products you sell (e.g., manufacturing, shipping to Amazon warehouses).
- Operating Expenses: Indirect costs such as advertising, software subscriptions, and professional fees.
- Profit Margins: Your earnings after all expenses are deducted.
Importance of Bookkeeping:
- Tracks your cash flow.
- Identifies profitability trends.
- Ensures compliance with tax regulations.
- Provides clear financial insights for scaling your business.
2. Setting Up Accounting Systems
Choose the Right Accounting Method:
- Cash Basis: Revenue and expenses are recorded when money is received or spent.
- Accrual Basis: Revenue and expenses are recorded when earned or incurred, regardless of payment timing. (Preferred for larger or growing businesses.)
Select an Accounting Tool:
Popular software for Amazon sellers:
- QuickBooks Online
- Xero
- Wave Accounting (free for small businesses)
- A2X (integrates with Amazon for reconciling sales and fees)
3. Categorizing Your Transactions
To stay organized, categorize all transactions into these groups:
- Revenue: Sales income.
- COGS: Product costs, inbound shipping to Amazon, and packaging.
- Amazon Fees: Referral fees, FBA fees, storage fees, and refunds.
- Operating Expenses: Marketing, software subscriptions, office supplies, and employee wages.
- Taxes: Sales tax and income tax payments.
- Miscellaneous Income/Expenses: Interest income, currency conversion fees, etc.
4. Reconciling Amazon Transactions
Use tools like A2X or Fetcher to automate transaction reconciliation. Key steps include:
- Match sales and fees from Amazon Seller Central with bank deposits.
- Verify payouts against your Amazon account statement.
- Account for inventory adjustments (damaged, returned, or lost goods).
5. Managing Inventory and COGS
Inventory is a critical aspect of your Amazon business. Proper tracking includes:
- Regular inventory audits.
- Calculating COGS using methods like FIFO (First In, First Out) or Weighted Average Cost.
- Using inventory management tools like Helium 10, Jungle Scout, or RestockPro to streamline inventory replenishment and forecasting.

6. Tracking Amazon Fees
Amazon charges several fees, such as:
- Referral Fees: Percentage of the product price (varies by category).
- Fulfillment Fees: Charged for FBA services.
- Storage Fees: Monthly or long-term storage costs.
- Advertising Costs: For Amazon PPC campaigns.
Regularly review these fees to ensure profitability and optimize your pricing strategy.
7. Handling Taxes
Sales Tax:
- Amazon collects and remits sales tax in most states. Review the states where you are liable for sales tax to ensure compliance.
- Use tools like TaxJar or Avalara for automated sales tax calculations and filings.
Income Tax:
- Maintain accurate records of all income and expenses.
- Work with a tax professional to maximize deductions and credits.
8. Creating Financial Reports
Regular financial reporting helps track your business performance:
- Profit and Loss Statement (P&L): Shows income, expenses, and profit over a specific period.
- Balance Sheet: Highlights assets, liabilities, and equity.
- Cash Flow Statement: Monitors the inflow and outflow of cash.
Run these reports monthly or quarterly to identify trends and areas for improvement.
9. Best Practices for Amazon Bookkeeping
- Separate Business and Personal Finances: Use dedicated business bank accounts and credit cards.
- Automate Where Possible: Leverage tools for data entry, reconciliation, and reporting.
- Keep Receipts and Documentation: Store electronic copies of invoices, receipts, and financial statements.
- Monitor KPIs: Key Performance Indicators like ROI, profit margin, and inventory turnover help assess your business health.
10. Hiring Professional Help
If managing finances becomes overwhelming, consider hiring:
- Bookkeepers: For day-to-day transaction tracking.
- Accountants: For tax planning and financial advice.
- E-commerce Accounting Specialists: Professionals familiar with Amazon-specific challenges.
11. Avoiding Common Mistakes
- Ignoring Amazon fees when setting prices.
- Failing to track inventory shrinkage (lost, damaged, or unsellable items).
- Neglecting tax obligations for multiple states.
- Mixing personal and business finances.
- Delaying bookkeeping until tax season.
Effective accounting and bookkeeping ensure your Amazon business remains profitable and compliant with regulations. Whether you’re just starting or scaling your operations, a structured approach to financial management will help you achieve long-term success. Take advantage of automation tools, maintain accurate records, and consult professionals when needed.